Amazon Prime Video: Expect a price hike?

news culture Amazon Prime Video: Expect a price hike?

Launched in 2013, the Amazon Prime service, which combines the benefits of delivery, Prime Video, Prime Reading, and Prime Gaming (formerly Twitch Prime), recently saw its price rise in the United States. Billed at $5.99 per month in France, the monthly rate has increased to $14.99 across the Atlantic. Now it is Canada’s turn to experience this increase.

Canadian Amazon customers who have decided to subscribe to this plan may soon cringe with the company’s announcement

After the United States, Amazon announces Prime increase in Canada

The e-commerce giant is indeed coming to formalize a sharp rise in the cost of its Prime servicewhose prices will rise by 25% † This is the first price revaluation since the launch of the service, which goes from $2 Canadian (CAD) to $9.99 CAD† The same goes for the monthly subscription, that will pass from 20 to 99$ CAD (72€)† The new prices will take effect May 13, 2022 as part of the monthly subscription renewal and upon renewal of the annual subscription.

On the other hand, new customers are already subject to the new prices† Many people expressed their dismay at the time of the announcement, believing that: the rise is too high once. Amazon, for its part, justifies this decision by stating: investing heavily in service allowing for one day delivery as well as in Prime productions including: The Lord of the Rings: The Rings of Powerthe boysThe wheel of timetotems or the vastness

Soon the same in Europe and in France?

These rises across the Atlantic Ocean obviously worry European customers?, who expect Amazon to raise prices in the old continent. In France, the price of the Prime service has never increased since its launch in 2016and many people believe it is only a matter of time.

At this time, the company has not communicated on the subject. Remember that in France Amazon Prime provides access to Priority Fast Delivery, Amazon Music, Amazon Reading, Amazon Prime Video, and Prime Gaming which not only allows subscribers to subscribe to the channel of their choice once a month, but also provides access to games, skins, and additional content.

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